Play Sheet 001 | The B.K.O.S. Series
By Jaron Baston, Commissioner, LAW Fund
You made the money. But did you install the structure?
Athletes generate billions.
But most never own the
April | Vol 1
By Jaron Baston, Commissioner, LAW Fund
Athletes are earning millions before the league — but will they stay rich? A look into how NIL deals can be structured for legacy, not
By Jaron Baston, Commissioner, LAW Fund
What if every technical foul, taunting penalty, or uniform violation helped build generational wealth?
THE QUIET TAX ON BLACK EXCELLENCE
Every year, the NFL and NBA quietly
By Jaron Baston, Commissioner, LAW Fund
The Forgotten Architects of NIL
Before there were 7-figure NIL deals, custom merch drops, and multi-brand endorsement portfolios… There were unpaid legends.
Young men — especially Black athletes